Why Choose a Malenadu Franchise?

✅ Farmer-Owned, Community-Driven

Unlike conventional franchises, Malenadu is not a corporate brand - it is a farmer producer company owned and managed by the very producers who grow, harvest, and process the products. As a franchisee, you represent a transparent and ethical supply chain that benefits rural communities.

✅ Authentic Product Range

Offer your customers a curated portfolio of natural, chemical-free, and artisanal products including:

• Forest Honey

• Millets, Grains & Pulses

• Cold-Pressed Oils

• Spices & Masalas

• Handmade Soaps & Herbal Products

• Natural Snacks and Pickles

• Region-Specific Specialty Goods

All products are traceable to their source and packaged with sustainability in mind.

✅ Exclusive Franchise Territory

We offer exclusive franchise rights for specific geographies to prevent brand dilution and enable healthy business growth for each store.

✅ Affordable Setup with Strong Margins

Our franchise model is designed to be low-investment and inclusive. You benefit from attractive margins, affordable product procurement rates, and cash-and-carry operations.

✅ Marketing & Branding Support

Franchisees receive access to:

• Store branding and interior guidance

• Product display planning

• Marketing materials, posters, and signage

• Social media and PR promotions coordinated by our team
  
  

✅ Training & Onboarding

Comprehensive training is provided on:

• Product knowledge

• Sales techniques

• Stock management

• Digital order tracking and billing

• Sustainable sourcing and customer engagement

Ideal Franchise Partner

We are looking for individuals and institutions who:

• Are committed to ethical business and social impact

• Have retail or customer service experience (preferred, not mandatory)

• Can arrange a physical space of 400+ sq. ft.  in a market-accessible area

• Have basic computer literacy and a team-oriented mindset

• Can invest a modest initial capital for stock, branding, and basic setup

Investment & Returns

The cost to start a Malenadu franchise store typically includes:

• Initial product inventory (₹1,00,000 - ₹5,00,000 based on store size)

• Store branding and fixtures (customized based on layout)

• One-time franchise onboarding support fee (nominal)

• No royalty or recurring franchise fee - your success is our success

Franchisees earn a healthy margin on every product sold. The more you promote locally and build trust, the more sustainable your returns.